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Ex-Rockstar Dev: No More GTA 6 Trailers, Hype Sufficient

By MiaMay 07,2025

As anticipation builds for more news on Grand Theft Auto 6 following the release of Trailer 1 in December 2023, a former Rockstar developer has suggested that no further trailers should be released before the game's launch. Rockstar released GTA 6 Trailer 1 to record-breaking viewership, yet since then, no additional assets have been shared, leading to a year-and-a-half wait that has sparked numerous conspiracy theories about the release of GTA 6 Trailer 2.

These theories range from counting the holes in Lucia’s cell door net and bullet holes in the car from Trailer 1 to analyzing registration plates. The most notable theory, the ongoing moon watch, accurately predicted the announcement date of GTA 6 Trailer 1 but was debunked as a hint at the release date for Trailer 2.

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The burning question remains: when will GTA 6 Trailer 2 be released? Take-Two's CEO, Strauss Zelnick, hinted that fans might have to wait until closer to the game's release date, set for fall 2025, for their next glimpse. However, former Rockstar Games technical director Obbe Vermeij, who worked on the series until 2008's Grand Theft Auto 4, tweeted that if it were up to him, he wouldn’t release any more trailers. He believes the existing hype around GTA 6 and the element of surprise would make the game's release a bigger event.

In response to a user's suggestion that Rockstar might only announce the GTA 6 release date, Vermeij called it a "boss move." Despite the first trailer being labeled as GTA 6 Trailer 1, suggesting more trailers to follow, Vermeij's comments raise questions about Rockstar's strategy. He also shared insights from his experience, noting that Rockstar delayed GTA 4 just three months before its original release date, hinting that a similar "decision day" might occur for GTA 6 around Take-Two's August earnings report.

99 Details in the GTA 6 Trailer - Slideshow

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In a March interview with Bloomberg, Zelnick discussed the secrecy around GTA 6's release date, emphasizing the unprecedented anticipation for the game. He explained that Rockstar aims to maintain excitement and balance it with unmet anticipation by releasing marketing materials closer to the release window.

Mike York, a former animator at Rockstar New England who contributed to Grand Theft Auto 5 and Red Dead Redemption 2, shared on his YouTube channel that Rockstar is intentionally fueling conspiracy theories and speculation by remaining silent about the game and the release of Trailer 2. He believes this strategy creates allure and mystery, encouraging fans to engage and discuss the game without Rockstar needing to release new content.

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York further noted that Rockstar's silence is a deliberate marketing tactic to generate hype and discussion among fans. Zelnick's comments suggest that if GTA 6 Trailer 2 is released, it might not be until closer to the game's fall 2025 release date, assuming no delays occur.

While waiting for GTA 6, explore IGN's coverage on an ex-Rockstar developer's prediction that the studio might not decide on a delay until May 2025, Take-Two boss Strauss Zelnick's thoughts on the future of GTA Online post-GTA 6, and expert opinions on whether the PS5 Pro will run GTA 6 at 60 frames per second.

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