Flexion and EA Collaborate to Expand Hit Mobile Games to New App Stores

In a significant move for the mobile gaming industry, Flexion and EA have once again teamed up to bring EA's extensive mobile game catalog to alternative app stores. This partnership is set to increase accessibility for gamers who don't use Google Play or the iOS App Store, marking a pivotal shift in how major publishers view the potential of platforms beyond the traditional giants, Apple and Google.

The landscape for alternative app stores has been evolving rapidly, especially since Apple was compelled to open its platform to these stores in regions like the EU. This change has been a hot topic in the gaming community. Flexion, known for previously bringing Candy Crush Solitaire to alternative app stores, is now expanding this initiative with EA, aiming to diversify the availability of mobile games.

You might wonder, "What does this mean for me?" Traditionally, the iOS App Store and Google Play have dominated the mobile gaming market. However, recent legal challenges have pushed Apple and Google to relax some of their anti-competitive practices, paving the way for alternative app stores. This shift is beneficial for gamers as these new platforms often offer enticing incentives to attract users.

For instance, the Epic Games Store is well-known for its free game program, which significantly enhances the value for users. While the platforms Flexion is partnering with might not offer free games, they are likely to introduce more flexible policies compared to the stringent rules of Apple and Google.

Looking ahead, EA's involvement in this shift is telling. As a major player in the gaming industry, known for acquiring smaller developers, EA's move towards alternative app stores suggests a broader trend that other companies may soon follow. This could lead to a more competitive and diverse mobile gaming ecosystem.

While specific titles haven't been confirmed yet, speculation suggests that games like Diablo Immortal and other Candy Crush titles might be part of the lineup heading to these new platforms.