Take-Two Interactive's CEO, Strauss Zelnick, recently addressed the company's staggered platform release strategy, particularly concerning the highly anticipated Grand Theft Auto VI. Zelnick confirmed that delaying the PC release of GTA VI will result in a significant revenue shortfall—approximately 40% of typical PC launch earnings. However, Take-Two remains committed to its established release model, prioritizing a sequential, rather than simultaneous, launch across platforms.
This strategy aligns with past GTA releases, where PC versions have historically seen delayed launches. This delay, in part, stems from Rockstar Games' complex relationship with the modding community. Importantly, Zelnick clarified that this decision is unrelated to the sales performance of the PlayStation 5 or Xbox Series X|S consoles. GTA VI's release schedule will not deviate from this established pattern.
Projecting a fall 2025 release for the initial platforms, PC gamers can likely anticipate a 2026 launch. The game's release is highly anticipated, not only by Take-Two Interactive but the entire gaming industry. The initial teaser trailer shattered several YouTube records, fueling speculation that GTA VI could surpass the $100 million sales mark, potentially setting a new benchmark and positively influencing the industry's financial landscape.
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